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Category Archives: content strategy
Myths About Content
People who aren’t directly involved in creating content often hold a set of beliefs about what content is and how it is created that can only be described as myths. That may sound a little harsh, because believing in myths … Continue reading
Not quite a re-launch
I have changed the title and the strap-line of my blog, and you may be wondering why. Let me explain. Conventional writing and publishing is about delivering messages from the writer to the reader: the reader’s only response is to … Continue reading
Congility conference retrospective
I spent the last two days at the Congility conference, held near London, and chaired by Noz Urbina of Mekon. This event is the successor to the X-Pubs conferences held in previous years, and was all about making your content … Continue reading
Content Strategy for Everyone
The title of my presentation at TCUK this week was Content Strategy for Everyone. I wasn’t the only person mentioning content strategy – one other speaker pondered about whether it is just for the web, but that’s a question I … Continue reading
Talking about Content Strategy at TCUK
I’m pleased to report that my proposal to speak at Technical Communications UK 2010 (TCUK) has been accepted. I’m going to speaking on the theme of Content Strategy for Everyone. I won’t be alone in following Kristina Halvorson’s exhortation to … Continue reading
Posted in content strategy, technical writing
Tagged content strategy, TCUK, technical communication, technical writing
2 Comments
Messages from the Content Strategy Forum
I spent Friday at the Content Strategy 2010 Forum (#csforum10) in Paris, which was a remarkable event for many reasons. First of all (and I am allowing my personal prejudices as a technical writer to come to the fore here) … Continue reading
Posted in content strategy
Tagged content strategy, csforum10, technical communictaion, technical writing
5 Comments







